Hey, we’re Carly Rae.

We’re all about celebrating local pride, personal style, and the community that brings it all together.

Our Story

Carly Rae is a Kansas City–based lifestyle brand designed to help you feel confident, cute, and connected to your city.

We curate what’s new, what’s now, and what feels just right—so getting dressed feels easy and fun.

We believe what you love should be part of what you wear—from the teams you cheer for to the city and community you call home. Staying current should never mean losing touch with who you are or where you’re from.

We’re all about celebrating local pride, personal style, and the community that brings it all together.

  1. It starts with creativity

    Carly grows up loving all things art, creativity, and fashion. Turns out, those childhood favorites were just the beginning.

  2. A hobby becomes something more

    A love for creating turns into an Etsy shop—and slowly, creativity becomes a career.

  3. Art meets fashion

    Carly takes her illustrations beyond paper and into T-shirt designs, bringing together art and style.

  4. Hello, Kansas City!

    After moving to KC in 2015, Carly falls in love with the city, its people, and the community that would inspire a whole new chapter.

  5. We find our place in KC

    In 2021, Carly Rae opens inside Made in KC locations at the Plaza, Lenexa, and Lee’s Summit—and gets to meet even more of you IRL.

  6. From tees to head-to-toe KC

    T-shirts grow into a full collection of Kansas City apparel, gifts, and accessories made to keep you looking good from head to toe.

  7. Carly Rae hits the road

    Our little KC brand starts popping up on shelves all over the city, growing to more than 200 wholesale stockists across the KC metro.

  8. And here we are!

    Today, Carly Rae is all about creativity, community, and making it fun to show off what you love—without sacrificing your personal style. Because loving where you’re from should look good on you.